Does styled text affect reach?

There is no confirmed penalty, but search matches on plain text, so heavily styled posts are harder to find.

Can I style my @handle?

No. Handles are limited to letters, numbers and underscores.

Do styled characters use more of the character limit?

Some styles use characters that count as two, so a heavily styled post can hit the limit sooner.

Twitter and X Font Generator

X has no rich text in posts, so bold and italic Unicode characters are how people emphasise a line. Restrained styles come first here because the platform's own font is dense.

Your text

All styles

Bold Serif

𝐓𝐲𝐩𝐞 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠

Italic Serif

𝑇𝑦𝑝𝑒 𝑠𝑜𝑚𝑒𝑡ℎ𝑖𝑛𝑔

Small Caps

ᴛʏᴘᴇ ꜱᴏᴍᴇᴛʜɪɴɢ

Tiny Text

ᵀʸᵖᵉ ˢᵒᵐᵉᵗʰⁱⁿᵍ

Cursive

𝒯𝓎𝓅ℯ 𝓈ℴ𝓂ℯ𝓉𝒽𝒾𝓃ℊ

Bold Script

𝓣𝔂𝓹𝓮 𝓼𝓸𝓶𝓮𝓽𝓱𝓲𝓷𝓰

Calligraphy

ᏖᎩᎮᏋ ᏕᎧᛖᏋᏖᏂᎥᏁᎶ

Gothic

𝕿𝖞𝖕𝖊 𝖘𝖔𝖒𝖊𝖙𝖍𝖎𝖓𝖌

Old English

𝔗𝔶𝔭𝔢 𝔰𝔬𝔪𝔢𝔱𝔥𝔦𝔫𝔤

Graffiti

ȶʏքɛ ֆօʍɛȶɦɨռɢ

Tattoo

tץקє ร๏๓єtђเภﻮ

Fancy Outline

𝕋𝕪𝕡𝕖 𝕤𝕠𝕞𝕖𝕥𝕙𝕚𝕟𝕘

Cool

TYᑭE SOᗰETᕼIᑎG

Bold Sans

𝗧𝘆𝗽𝗲 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴

Italic Sans

𝘛𝘺𝘱𝘦 𝘴𝘰𝘮𝘦𝘵𝘩𝘪𝘯𝘨

Monospace

𝚃𝚢𝚙𝚎 𝚜𝚘𝚖𝚎𝚝𝚑𝚒𝚗𝚐

Cute

Tyρє sσмєтнιηg

Bubble

Ⓣⓨⓟⓔ ⓢⓞⓜⓔⓣⓗⓘⓝⓖ

Bubble Filled

🅣🅨🅟🅔 🅢🅞🅜🅔🅣🅗🅘🅝🅖

Squared

🅃🅈🄿🄴 🅂🄾🄼🄴🅃🄷🄸🄽🄶

Aesthetic Wide

Ｔｙｐｅｓｏｍｅｔｈｉｎｇ

Strikethrough

T̶y̶p̶e̶ s̶o̶m̶e̶t̶h̶i̶n̶g̶

Underline

T̲y̲p̲e̲ s̲o̲m̲e̲t̲h̲i̲n̲g̲

Mirror

ƃuᴉɥʇǝɯos ǝdʎ┴

Glitch (Low)

T̋ͅŷͅp̰̌e̥̽ ŝ̰ó̙m̖̋e̽ͅt̗̀ḥ̌ï̤n̘̑ġ̥

Zalgo

Ṱ̸̰̱̋͆̂ẙ̙̩̖̂̑̕p̰̣̥̽͆̀̕ė̴̥̭̖̑̃ s̛̗̰̘̋̋̊ô̸̗̰̰̊̋m̸̭̣̤̃̀̀ẽ̛̗̣̤̄̃t̸̰̘̥̋̌̆h̶̭̗̱̃̄̇ï̵̘̖̘̃̃ň̙̩̱̽́̕g̸̭̱̃̆̑ͅ

Zalgo (Heavy)

T̸̵̘̰̗̙̩̖̋͆̂͆̌̑y̵̴̰̘̤̥̭̖̽͆̀́̌̇p̛̛̩̩̗̰̰̋̋̊̃́̑ͅẽ̴̛̙̙̙̗̣̤̀̀̽̌̇ s̵̛̙̤̰̭̗̱̋̌̆̽̑̂ơ̶̱̗̗̙̩̱̈̃̃̈̂́m̸̴̘̤̩̱̗̘̃̆̑͆̋͆ḛ̵̵̘̣̥̤̖͆̄̃̃̽̌t̸̗̗̗̥̱̂̑̄̊̀̇̕ͅh̵̛̩̩̱̤̰̣̄̆̃͆͆̑i̴̵̤̙̤̘̖̰̋̀̈̌̇̋ṉ̸̴̜̱̤̙̽̂̈̃̂̃ͅg̵̵̱̭̘̤̤̘̀̇̽̊̽̆

Twitter / X

Posts, display names and bios all accept these characters, while your @handle stays ASCII-only. Bear in mind that styled text is indexed as symbols, so keywords you want found in search should stay plain. A single bold opening line performs better than a fully styled post, which reads as spam to many users.

Where people use it

A bold hook on the first line of a thread
Italic quotes inside a post
Small caps section labels in long threads
Styled display names during a campaign

Frequently asked questions

Does styled text affect reach?: There is no confirmed penalty, but search matches on plain text, so heavily styled posts are harder to find.
Can I style my @handle?: No. Handles are limited to letters, numbers and underscores.
Do styled characters use more of the character limit?: Some styles use characters that count as two, so a heavily styled post can hit the limit sooner.